Successful Direct Marketing Campaigns With Business Mailing Lists for Special Promotions

A direct mailing list campaign should be an important part of any business’ marketing efforts. Increased marketing efforts will increase company growth. Business owners should consider increasing their marketing and direct mail marketing efforts with business mailing lists. When done properly, a direct mailing campaign can be the most cost effective way to promote your product or service to anyone, anywhere in the country. Any business in any industry can benefit from performing a direct mailing list campaign. There are several successful direct marketing strategies that can benefit from business mailing lists for special promotions.Business lists offer a new direction in your mailing efforts. By targeting a business, you can specify key contacts within an organization. There are many offers that would be attractive to business owners, presidents and other top key contacts. Business owners and top contacts can be a great target audience for life insurance offers, business supplies, merchant services and more. By tailoring your message and mail piece to these high paid executives at their business address, your response rate can be significantly higher than marketing at their home address. Business databases are also exempt from the federal do not call. This is a huge benefit when promoting products and services through telemarketing. Every business record has a callable phone number available.The ability to target specific type of businesses is another advantage. With any business database, there is the ability to target specific industries. The government assigns all business with an industry SIC code, which describes each type of business. Some databases vary in the exact SIC code assignment. Mailing list providers have the ability to look these codes up based on the industry you want to target. Depending on your targeted business, you can select Attorney Office, Auto Mechanics, Accountant Offices and more. You also have the ability to simply suggest more generically wholesale businesses, manufacturing, retail, etc.There are many special selects available on a business database that may not even been considered. These specialty selects can be a great way to narrow down your business search criteria. There is the ability to select business owners that own their office building, which can be great for roofers and landscapers. Businesses are selectable by employee sizes and sales volume. Some other popular selects available include private or public companies, woman owned businesses, minority owned businesses, and even legal status.Marketing with business mailing lists can add an entirely new marketing audience that will be sure to bring in additional revenue for any company. Direct mailing list campaigns are one of the most effective ways of marketing because of the ability to focus your message to as many or as few recipients as your budget permits. These proven techniques will enhance any company’s marketing efforts, especially when used along with specifically tailored mailing lists. Direct mailing campaigns allow companies to measure and maximize their marketing dollars to ensure there is a positive marketing return. Mail marketing is a proven strategy and is an efficient tangible way to reach your targeted audience.

Retire a Young Military Millionaire

Being young and in the military has its advantages. One of the biggest rewards is a powerful force that will almost ensure that you can become a young military millionaire. There are simple steps you can take when you’re young that will help you harness the power of this force; making becoming a military millionaire a breeze.Attention young military personnel. You can turn that military paycheck into a million just by following a simple, consistent, investment plan. Just by automatically investing on a regular basis you could be on your way to an early military retirement. For example:-A $174 invested monthly starting at 18 years old could make you a young military millionaire by age 53.-A $701 invested monthly starting at 18 years old could make you a young military millionaire by age 40.Knowing how to handle your military money gives you advantages that the most people miss out on. You can afford an early military retirement just by following a simple investment strategy. Starting an investment plan young may be enough to ensure you become a young military millionaire.Because you have the power of compounding interest on your side it’s easy to become a young military millionaire when you start young. Compounding interest is defined as the interest earned from the initial money you personally invested from your military money plus the interest earned from the amount your investments have already returned. To clarify, the money that you already made from your investments starts to earn you money. That means that every year you are making money off money your investments have already paid you.


By investing your military paycheck at a young age you are able to fully harness the power of compounding interest. This is due to the fact that your investments are earning you a return on the money already paid to you from the investment. The younger you start the faster and larger your investment account may grow. That’s why investing while you’re young and earning a steady military paycheck gives you a huge advantage.1) Save Money. The first step on the road to becoming a young military millionaire is to set up a simple savings plan. Pay yourself first by setting money aside into an investment before you start spending your military money. The habit of paying yourself first will benefit you throughout your life and will help you retire young.2) Invest Young. You may not of been taught how to invest in high school but don’t let that hold you back. There are simple investments available to the beginner investors that will get allow you to invest your military money young.The stock market offers some investment vehicles that are perfect for the new military investor. There are lower-risk investments that offer the potential for long-term gains that may help you to put your military money to work.One type of investment, known as broad based market index investments, may offer you a simple way to get your military money working for you. ‘Broad market index investments’ are simply investments in the overall market like the NASDQ 100 and S&P 500. To illustrate, one S&P 500 index traded fund will allow you to own a portion of all 500 stocks in that index. The S&P 500 index is one way for the new military investor to profit from the stock market without having to have a lot of experience.3) Consistent Investments. There is a basic military investment technique called ‘dollar cost averaging’. A dollar cost averaging plan is simply buying a fixed dollar amount of your broad market index investment at the same time each month. Your bank and brokerage firm can be set-up so it automatically invests the amount you want at the same time each month. Once this structure is set up you can sit back and just review your monthly statements. With a consistent military investment plan you could reap huge profits over a long-term.The basic investment method discussed will get your military money working for you. If you’re looking to become a military millionaire young there are other ways you can increase your returns. The investment vehicles discussed below take more effort however you will be able to reach your military millionaire status sooner.5. Real estate. Real estate investing can be credited with making the majority of young millionaires. It gives you the power of leverage so you are making money of money the bank loaned you. When done right you could expect to double your investment each year! Just by purchasing real estate while you’re young could easily make you a young military millionaire.


The military offers many benefits that will allow you to become a homeowner. VA loans allow you to borrow 100% of the purchase price which means you won’t need money for a down payment in most cases. Combine that with BAH (Basic Allowance for Housing) for civilian housing and you can have your mortgage payments paid for.This is a huge benefit because you purchase a $100,000 home your property could be valued at over $570,000 in 30 years. The best part is using BAH you could of not even made a payment with your own money.6. Entrepreneurship. Being in the military you can start a part-time business that earns you an extra few hundred a month or one that surpasses your military paycheck. Either way it can help you to become a young military millionaire or just added another income so you can invest more. There are also tax benefits available to business owners that will keep more of your military paycheck money in your pocket.Becoming an entrepreneur can help you become a young military millionaire and give you the luxury of being able to retire young.The sooner you start investing the sooner you can become a young military millionaire. Start now and the take steps to become a young military millionaire today!

Home Improvement – Furniture

When we think of home improvements, visions of saw dust and sheet rock come to mind. We try to avoid these things as long as possible because it requires lots of time and effort. Many times large cash outlays are also required. We never think of improvements we can make in our home by simple changes in our living quarters. These improvements are rather easy and most can be done in a weekend. We throw out stale bread, stale pastries and stale coffee but we hang on to stale furniture until it falls apart. We never get around to replacing the look that we loved several years ago. If you are like me, I never know where to start. It seems everything needs changing. We couldn’t do it all at once so we picked a room and jumped right in.


Our living room seemed the right place to start. I really didn’t want to drive all around town looking through furniture stores. Most stores had the same tired selections and the styles were pretty similar. We wanted something different. The internet seemed a good place to start looking. I was surprised at the wide selection of furniture I found online. The pictures looked great and the prices were in line with the stores. My question was is the quality of the furniture up to my standards? From experience, I learned long ago to never forsake quality for price. Surprised, I found most web sites offered my money back if I was not happy with the purchase for any reason and the shipping was free. With that, I felt secure and started seriously looking.The problem with the old furniture, other than being old, was it seemed to crowd the room. We wanted more open space and decided to look at smaller pieces and place them at different angles. A few inches will make a big difference in a room. Many fabrics and styles were available in a multitude of colors. The anchor pieces, sofa and loveseat, was our first purchase. We then chose a coordinating accent chair that really made the room look fresh and new. With childhood excitement, we picked the occasional tables and other accessories to finish off the room. We did all this from the comfort of our home and a single web site. No driving around town looking and looking and looking. We saved time and money with comfortable internet shopping.


Our purchase arrived on time and in perfect condition. We were delighted with the style and quality of the furniture. After attaching a few legs we moved the magic inside. That fresh new look had entered our home and wow what a difference. Our home improvement was complete, all we have to do now is sit back with a cool drink and enjoy. We have just what we wanted. A little different ambience that makes this comfortable room truly us. Home improvements inside can be fun and you don’t have to drive a single nail.

Direct Marketing – Brand Identity Guru Tips

If your company doesn’t have a direct marketing program in place, a direct marketing agency can create one for you. A direct marketing company provides small to very large customizable ranges of business-to-business and business-to-consumer direct marketing options sure to fit your needs. From database creation and maintenance to data analysis and creative program execution, a direct marketing company can take any existing direct marketing program, or a lack of one, and develop a highly efficient direct sales machine for your company.A good direct marketing company employs experts in each aspect of direct marketing who have proven time and time again they have what it takes to create a successful direct mail campaign and turn your existing unorganized data into a powerful computer-readable customer database.The goal of any successful direct marketing program is ultimately a positive effect on your bottom line. Good direct marketing programs are proven performers that will give you an edge over your competition. The direct marketing expertise and capabilities that a good direct marketing company offers will turn your direct marketing expenditures into successful investments.


Look for a company that has years of target market research experience ready to work for you. They will uncover who your best customers are and develop a direct marketing campaign that will get them to respond.They should know how to impact behavior, get results and form the basis for long-term relationships with your customers and prospects.Direct marketing abilities should include:- Direct response advertising- Customer relation’s management- Data management services and data analysis- Media planning, media buying and complete direct marketing campaign managementSeven HUGE Tips to Direct Marketing that gets resultsSuccessful direct marketing takes planning and strategic thought…1. Know your goal: What do you want your direct marketing to accomplish? What kind of impression do you wish to leave? Do you wish to inform your prospects about your product or just make them aware? Recently, Brand Identity Guru was asked by a client to expand its direct marketing efforts, so we created a direct marketing piece to showcase our client’s most attractive points. That direct marketing piece now accounts for 30 percent of the client’s new business.2. Research: Don’t just have a list. Learn something about your customers so you can speak to them better. Discover their hot buttons, so you can push them.3. Plan properly: The best direct marketing campaigns work along with PR, traditional advertising, brand strategy and efforts by your sales force. Ultimately, each piece is part of a larger total company campaign and should work together.4. Be relevant: Direct marketing efforts should offer something your clients might want to buy.


5. Be conscious of details: Find the name of your primary contacts, and make sure you spell them right in the items you send to them. Even the best direct marketing piece is useless in the trash.6. Be consistent: Use a series of pieces that speak to your customer’s needs. Don’t know what they are? Ask. Usually, December is not a good time because mailboxes are already overcrowded. Brand Identity Guru suggests waiting until February or another month.7. Follow up: If you don’t follow up, the results of your direct marketing efforts could crash to a halt. Initiate a conversation with people on your list. A phone call a week or two after your mailing is a great idea.Direct marketing is a powerful tool to capture your prospects’ attention and orders. If your direct marketing includes an attractive offer, imagine what the results will be. Throw in a brand-centric foundation and you have a direct marketing effort even more powerful than the sum of its parts.